Privacy Policy
At OrangeHomes and Orange Decor, we value your trust and are committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, share, and safeguard your personal data when you engage with our interior design services or shop on our e-commerce platform. By using our services or website, you consent to the practices outlined below.
Introduction
OrangeHomes provides modular furniture and turnkey interior design projects under our Base, Rise, Prime, and Crown plans in Bhopal, Madhya Pradesh. Orange Decor is our e-commerce platform offering curated home decor items, such as vases, mirrors, and furniture. This Privacy Policy applies to all customers interacting with OrangeHomes (via our website, customer dashboard, or in-person) and Orange Decor (via our online store). We comply with the Digital Personal Data Protection Act, 2023 (DPDP Act) and other applicable Indian laws to ensure your data is handled responsibly.
Data We Collect
We collect personal data to deliver our services, process orders, and enhance your experience. The types of data we collect include:
1. Personal Information:
- Name, email address, phone number, and physical address (e.g., for project contracts or order delivery).
- Identification details (e.g., Aadhaar, required for project contracts and agreements, with your consent).
2. Project or Order Information:
- OrangeHomes: Project details (e.g., design preferences, site measurements, plan type—Base, Rise, Prime, Crown).
- Orange Decor: Order details (e.g., product selections, quantities, shipping preferences).
3. Payment Information:
- Bank account details, credit/debit card information, or UPI IDs (processed securely via third-party payment gateways).
- Billing address and transaction history.
4. Usage Data:
- Website interactions (e.g., pages visited, products viewed, time spent) collected via cookies or analytics tools.
- Customer dashboard (OrangeHomes) or account (Orange Decor) activity (e.g., project updates, order tracking).
5. Communication Data:
- Emails, calls, or messages sent to our support team (e.g., o.homes@hotmail.com).
- Grievance submissions, including photos or documents provided.
6. Feedback and Surveys:
- Responses to surveys, reviews, or feedback forms shared via email, dashboard, or account.
7. Marketing Preferences:
- Consent for promotional emails, SMS, or WhatsApp messages about offers, new plans, or products.
How We Collect Data
- Directly from You: When you fill out forms (e.g., project estimates, order checkout), contact us, or interact via the customer dashboard or Orange Decor account.
- Automatically: Through website cookies, analytics tools (e.g., Google Analytics), or tracking technologies that monitor browsing behavior.
- From Third Parties: From payment gateways (e.g., Razorpay for transaction details), service providers (e.g., logistics partners for delivery updates), or marketing partners (e.g., for campaign analytics), with your consent where required.
How We Use Your Data
We use your data to provide seamless services, improve our offerings, and comply with legal obligations. Specific uses include:
1. Service Delivery:
- OrangeHomes: Manage projects (e.g., design, installation, updates via the dashboard), process payments, and schedule site visits.
- Orange Decor: Process orders, arrange shipping, and handle returns or grievances.
2. Customer Support:
- Respond to inquiries, grievances, or warranty claims via email, phone, or dashboard/account.
- Verify identity for secure transactions or claim processing.
3. Personalization:
- Tailor project recommendations (e.g., suggesting Crown plan features) or product suggestions based on your preferences.
- Customize dashboard or account experiences (e.g., showing relevant project updates).
4. Marketing and Promotions:
- Send promotional emails, SMS, or WhatsApp messages about offers, new plans, or products, with your consent.
- Analyze campaign performance to improve marketing strategies.
5. Website Improvement:
- Use analytics to enhance website functionality, user experience, and content relevance.
- Monitor traffic patterns to optimize navigation and load times.
6. Legal Compliance:
- Maintain records for tax, accounting, or regulatory purposes.
- Respond to legal requests from authorities, as required by law.
7. Security:
- Detect and prevent fraud, unauthorized access, or data breaches.
- Verify account logins or payment transactions.
How We Share Your Data
We do not sell or rent your personal data. We may share data with trusted parties under strict confidentiality agreements, only as necessary:
1. Service Providers:
- OrangeHomes: Contractors, designers, or installation teams for project execution.
- Orange Decor: Logistics partners (e.g., for delivery), payment gateways (e.g., Razorpay), or warehouse staff.
2. Third-Party Tools:
- Analytics providers (e.g., Google Analytics) for website performance.
- Marketing platforms (e.g., for email campaigns) with your consent.
3. Legal Obligations:
- With government authorities if required by law (e.g., tax audits, court orders).
- To protect our rights, property, or safety in legal disputes.
4. Business Transfers:
- In case of a merger, acquisition, or sale, your data may be transferred to the new entity, with prior notice and consent where required.
Data Security
We implement robust measures to protect your data:
- Encryption: Use SSL/TLS for website data transmission and secure payment gateways for transactions.
- Access Controls: Restrict data access to authorized personnel with role-based permissions.
- Secure Storage: Store data on encrypted servers hosted in India, compliant with DPDP Act requirements.
- Regular Audits: Conduct security audits and penetration testing to identify vulnerabilities.
- Anonymization: Use anonymized data for analytics to minimize risks.
Despite these measures, no system is completely secure. We cannot guarantee absolute protection but are committed to mitigating risks. Notify us immediately at hello@theorangehomes.com or support@orangedecor.com if you suspect a data breach.
Your Rights
Under the DPDP Act, you have the following rights regarding your personal data:
1. Right to Access: Request details of the data we hold about you.
2. Right to Correction: Update inaccurate or incomplete data.
3. Right to Erasure: Request deletion of your data, subject to legal obligations (e.g., tax records).
4. Right to Restrict Processing: Limit how we use your data (e.g., stop marketing communications).
5. Right to Data Portability: Receive your data in a structured format for transfer to another provider.
6. Right to Withdraw Consent: Opt out of data processing (e.g., marketing) at any time.
7. Right to Grievance Redressal: Raise concerns about data handling (see Grievance Redressal section).
To exercise these rights, email dpo@theorangehomes.com with your name, contact details, and request. We’ll respond within 30 days, as per DPDP Act requirements.
Data Retention
We retain your data only as long as necessary:
- Project/Order Data: Up to 10 years after project completion or order delivery, for warranty claims, tax compliance, or legal purposes.
- Account Data: Until you request deletion or your account becomes inactive for 2 years.
- Marketing Data: Until you withdraw consent or unsubscribe.
- Grievance Data: 3 years after resolution for record-keeping.
Deleted data is securely erased or anonymized, except where retention is required by law (e.g., GST records).
Cookies and Tracking
Our website uses cookies and similar technologies to enhance your experience:
- Essential Cookies: Enable core functions (e.g., login, cart management).
- Analytics Cookies: Track website usage (e.g., pages visited) for improvements.
- Marketing Cookies: Deliver personalized ads or promotions, with your consent.
You can manage cookie preferences via our website’s cookie banner or browser settings. Disabling cookies may affect website functionality. For details, see our Cookie Policy [Link to Cookie Policy].
Children’s Privacy
Our services are not intended for children under 18. We do not knowingly collect data from minors. If you believe we have such data, contact us at dpo@theorangehomes.com to request deletion.
Third-Party Links
Our website may contain links to third-party sites (e.g., payment gateways, social media). We are not responsible for their privacy practices. Review their policies before sharing data.
Grievance Redressal
If you have concerns about our data practices, file a grievance:
1. Submit to:
- Email: o.homes@hotmail.com
- Phone: +919893229599 (10 AM to 7 PM, Monday to Sunday)
- Orange Decor: Account
Include your name, contact details, issue description, and evidence (if applicable).
2. Acknowledgment: Within 24 hours, with a reference number.
3. Resolution: Within 7-14 business days, with solutions like data correction, deletion, or clarification.
4. Escalation: If unsatisfied, email o.homes@hotmail.com within 7 days. A senior manager will respond within 10 business days.
For unresolved issues, you may approach the Data Protection Board of India, as per the DPDP Act.
Updates to This Policy
We may update this Privacy Policy to reflect legal, operational, or technological changes. Updates will be posted on our website with the revised date. Significant changes (e.g., new data uses) will be notified via email or dashboard/account, with consent sought where required. Check this page regularly for the latest version.
Contact Us
Need help caring for your products? Reach out to us:
- Orange Homes: o.homes@hotmail.com, +919893229599 (10 AM to 7 PM, Monday to Sunday), or customer dashboard.-
Orange Decor: orange.decor@hotmail.com, +919893216269 (10 AM to 7 PM, Monday to Sunday),
Address: 113, Premkesar Homes, Katara Hills, Bhopal, Madhya Pradesh.
Last Updated: May 31, 2025
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